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Emma Kirkpatrick, Chartered Trade Mark Attorney


Direct Dial: +44 1905 744 992
Mobile: +44 7836 639 374

A bit about me

I help our clients to navigate through the tricky and confusing world of intellectual property protection, making sure they protect their brand as robustly as possible.  As part of the Commercial team, I work with all types of companies, from small start-up businesses and individuals to larger, established organisations.

I’ve assisted people from a wide variety of sectors, including education, construction, art, literature, IT, breweries and retailers. I’m passionate about seeing a business grow into a successful enterprise with a recognisable brand, and I’ll take the time, effort and care to ensure I do all I can to help.

Want to know more?

Protect your product! You’ve spent so much time and energy developing your product – make sure you protect it from infringement.

There are lots of dos and don’ts when it comes to making a trademark application, so seek professional advice before you do it.

Think of a brand name that stands out. Not only will consumers remember you but it will mean your brand can be more easily protected. Names that are descriptive of your product/services will be very difficult to trademark.

How do I register copyright?

Copyright is an automatic right that arises on the creation of the work. As long as the work is original – in that it involved original creation on your behalf – it is protected by copyright.

Can I get a worldwide trademark?

There is no ‘blanket’ worldwide trademark – you will have to apply to each jurisdiction separately. We can help you to do this in the right territories.

I want to trademark my product name – how do I do this?

There are lots of things to consider when it comes to trademarks, including the location your product is trademarked in, what goods and services the trademark covers and what type of trademark will be required. So that we can understand your brand and help you choose the right trademark, we’d recommend arranging a discovery meeting so we can find out more about your requirements.

Teams I work with

Where I work

Hear what our clients say about our Chartered Trade Mark Attorney Emma Kirkpatrick

IP protection covered

“We have been working with the intellectual property department of HCR Worcester since 2015, when we engaged them t...

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latest articles

The UK Intellectual Property Office (IPO) announces scheme to support SMEs with their IP protection

On 25 August, the IPO launched the IP Access Grant, which aims to support small…

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The dos and don’ts when launching a new product – three top tips

Launching a new product requires a lot of investment, both in time and effort, and…

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Cybersquatter’s appeal dismissed: trade mark application was “instrument of fraud”

The case of Litecoin Foundation Limited v Inshallah Ltd and others [2021] has reinforced and…

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The importance of trade marks in football

What is a trade mark? A trade mark is a sign that distinguishes the goods…

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Authorship and ownership of works in the course of employment (Penhallurick v MD5)

This case, heard in July 2020, considered a dispute over copyright ownership in software that…

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Not the headline they wanted! Joint copyright at the heart of Meghan, Duchess of Sussex’, win over Mail on Sunday

With all the media hype that surrounded Harry and Meghan’s interview with Oprah, you could…

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What are Patent Assertion Entities (PAE) and how can you protect against them?

PAE are often referred to as ‘patent trolls’ and are seen as a pest that…

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Brexit and EU trade marks

New Year’s Eve of 2020 reminded me a lot of New Year’s Eve 1999; on…

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Lewis Hamilton - a winner on the track but loses trade mark battle

He may currently be unbeatable as an F1 World Champion but a recent defeat at…

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Impact of Brexit on EU trade marks, registered Community designs and EU patents

EU legislation in the field of trade marks and designs will cease to apply in…

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Trademarks in Education

Schools are increasingly aware of the importance of their brand, especially as they look to…

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Use it or lose it - Banksy’s trade mark battle concludes

Last year a greeting cards company, called Full Colour Black Limited (FCBL), sought to challenge…

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Be careful how you brand your business

Developing a brand is a complicated business. You want your brand to stand out and…

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Shaping up to stand out

Two interesting trade mark cases recently have highlighted the importance of the notoriously tricky-to-register ‘shape’…

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Covid-19 and social distancing – creative responses by household names

Social distancing is visible in many places, even in some unexpected places such as on…

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Covid-19: Some positives to take from the situation

Last week I highlighted the surge of seemingly opportunistic trade mark applications that are looking…

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Trade marks trading on pandemic; opportunism or entrepreneurship?

Our world is in the midst of a crisis - businesses and individuals are struggling…

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International Trade Mark Protection

Brand protection If you trade internationally, it is important to consider the brand protection available…

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Top trade mark tips ahead of Brexit

As with all things Brexit, nothing is set in stone, but limited guidance has been…

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Image rights in sport

Image rights are, unsurprisingly, the right of an individual to protect their image. It is…

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Thrown to the Wolves?

It is said that every dog has its day - unfortunately this was not the…

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"When you play the game of thrones, you win or you die"

The climax of the battle for the Iron Throne is now upon us and we…

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How will Brexit affect my trade marks?

As with all things Brexit, nothing is currently set in stone and many of you…

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How does the new trade mark law affect me?

Now in effect, the EU's Trade Mark Directive of 2015 has brought UK trade mark…

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Licensing Intellectual Property

Owning intellectual property (IP) not only provides you with defendable rights (against infringers) but adds…

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Intellectual Property Lawyers

Intellectual property (IP) law concentrates on the ownership of ideas and inventions. In an extremely…

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What’s the Difference between a Patent and a Trade Mark?

It is not unusual for there to be confusion over the intellectual property rights that…

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What is a Trade Mark?

The official definition, according to The Trade Marks Act 1994, is rather long-winded and incomprehensible…

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The Holly and the IP

Now the festive season is in full force, what better way to reflect on the…

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Copyright law – where would we Brie without you?

Two weeks ago the Court of Justice of the EU (CJEU) held that copyright could…

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The impact of technology on your brand

Online advertising was born in October 1994 with a banner advertisement purchased by AT&T on…

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Protect the Investment in your Brand – Intellectual Property basics

All too often businesses overlook the importance of protecting the IP in their brand; not…

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Preparing your Business for Sale or Investment – The value of IP

Protecting your IP turns intangible assets into exclusive property rights and allows you to exploit…

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Footballers making their marks

We’ve covered the pitfalls of using FIFA’s trade marks and here we look at the trade…

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Can you use FIFA’s World Cup Trade Marks?

With England’s first game tonight, the World Cup is now truly underway! Unless you’ve been…

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