HCR Law Events

22 July 2022

How can a Trade Mark Attorney help you?

What is a Trade Mark Attorney?

A Trade Mark Attorney is a lawyer who advises on trade mark law, acts as your agent when filing trade mark applications and assists with a range of trade mark issues, such as infringement or an opposition to an application.

Such attorneys also provide advice regarding recognising the intellectual property that exists in your brand and how best to protect this. Many Trade Mark Attorneys also advise on general intellectual property rights, such as copyright and designs, as well as drafting associated documents, such as licences, assignments, NDAs and coexistence agreements.

What is a trade mark?

A trade mark is a sign that distinguishes your brand from the brands of others and it lets consumers find your products and/or services. This could be a name, logo, colour, sound, shape or even a smell.

Having a registered trade mark gives the owner the exclusive right to use that sign, in relation to the goods and services it covers, and acts as a defence against infringers.

Why do you need a Trade Mark Attorney?

If you are looking for a brand protection strategy, a Trade Mark Attorney can assist you with this.

Although anyone can file a trade mark application, these are not always straight-forward. A Trade Mark Attorney will check for any potential obstacles, ensure your application covers everything you need it to and can advise on what is registrable.

If you have any trade mark issues, such as another party infringing your brand, or someone claiming you have infringed their brand, a trade mark attorney can advise and assist you.

If you need any advice regarding licencing or assigning your intellectual property rights a Trade Mark Attorney can assist you with this as well.

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